SA&A congratulates Aradel Holdings on Launch of New Brand – is honored to have contributed to ReBranding Strategy
AUGUST 18, 2023: Sola Abulu & Associates (SA&A) congratulates the Management and Staff of Aradel Holdings (formerly Niger Delta Exploration & Production Plc) on the launch of their new brand on August 4, 2023. SA&A is honoured to have supported on the development of a new Brand Strategy and provided subject matter expertise on the unveiling strategy and change management process.
Principal Consultant, Sola Abulu with MD/CEO of Aradel Holdings, Mr Gbite Falade at the Public Launch & Grand Unveiling
According to Sola Abulu, Principal Consultant of Sola Abulu & Associates:
“It is a great honor to have been part of the integrated team that delivered the rebranding project for Aradel Holdings. We worked with the management team to frame a Rebranding Strategy that laid the foundation for the visualization and creation of a new brand. Although our role was primarily on strategy, we provided standards, monitoring and best practises oversight and advisory support services to the project from a subject matter expertise perspective from start to end of the project. The successful launch is a testimony to the SA&A operating model, which leverages on our unique areas of skill i.e. strategy framing/development, change management, capacity building, organizational leadership and focused results delivery.”
Chukwuma Nwodinmah of Aradel Holdings, Ms Titi Omosore, Company Secretary of Aradel Holdings and Sola Abulu at the Public Launch of the new brand
Sola Abulu with Victoria Humphrey of Aradel Holdings and Tari Walson – co-host at the Public Launch Event