SA&A announces that enrolment is now open to 3rd Cohort of Issues, Crisis & Reputation Management Course scheduled for April 24, 2025

March 28, 2025 – Sola Abulu & Associates (SAA) is pleased to announce that enrolment is now open into the 3rd Cohort of the CPDSO-Accredited Sola Abulu & Associates (SA&A) Issues, Crisis & Reputation Management Course scheduled to hold online via ZOOM on April 24, 2025.

Discounts are available as follows:

▪️ 15% discount on full course price from now till March 31, 2025
▪️ 10% discount from April 1 – 14, 2025

The course is designed to deliver the following learning outcomes:

• A clear understanding of what constitutes a reputation issue and why it needs to be proactively managed and how
• Knowledge of how to differentiate between an issue and a crisis and understanding of why this matters
• Knowledge of and familiarity with global best practise issues and crisis management frameworks
• Understanding of why reputation is the most critical asset to protect in issues and crisis management
• Knowledge of ethical and sustainable ways to proactively mitigate and manage issues and complex crisis
• How to apply the 4 Cs of media response in crisis management
• Knowledge of the Do’s and Don’ts of crisis management
• Common mistakes to avoid and best practises to learn from
• Facilitate the development of critical thinking and problem-solving skills in issues, crisis and reputation management

This course is practical and is based on learning from case studies, real-life experience from Sola Abulu (SCMP®) ‘s 15+ year experience as a crisis management expert.

In the words of Sola,

I enjoy taking this class on crisis management because we have the opportunity to review real-life cases and examples from within and outside Africa. When a crisis is well managed, it is obvious to everyone from the media coverage and social media conversation. Likewise when it is poorly managed, the results are there for everyone to see. The purpose of this issues and crisis management course is to ensure that your organization does not become a future case study for how not to manage a crisis response. The only way to avoid that is for communications professionals and business leaders to be trained and develop skills in issues and crisis management and train their teams ahead of time on how to effectively manage media and stakeholder communication in times of crisis – without irreparable damage to brand and reputation.

:
▪️ 4 modules of teaching on issues, crisis and reputation management – including best practises, key performance indicators
▪️ An internationally accredited certificate on completion
▪️Option for Group coaching hour post-course at the request of the cohort

We look forward to welcoming participants from Nigeria and all across the African continent.

Register here: https://www.solaabuluassociates.com/signup-interest/

SA&A is a strategy and communications consulting and training firm dedicated to enabling businesses, brands and organizations achieve their desired results through strategic communication, organizational effectiveness and reputation risk management.

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