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SA&A > Area of Expertise

AREA OF EXPERTISE

We develop crisis and reputation risk management frameworks for growing and mature brands.
 

AREAS OF EXPERTISE

WHAT WE DO

CORPORATE COMMUNICATIONS

As part of a business improvement and strategic alignment program, we work with our clients to frame and develop functional media relations and communications strategies and plans that enable them to position their brand positively, enhance external profile and build positive reputation mileage with critical stakeholders and audiences in relevant markets. We also help to build internal capacity and produce long term playbooks that enable a consistent and effective approach to communications and reputation management.

STAKEHOLDER MANAGEMENT

Proactive management of external and internal stakeholders can make the difference between success or failure of complex projects or operations with interdependent relationships, processes, interfaces, and production lines. We facilitate the development of outcome-driven stakeholder management plans that help to proactively manage critical interfaces and relationships towards the achievement of desired outcomes.

ISSUES & CRISIS MANAGEMENT

Issues and crisis management capability is critical to success and business continuity in high investment and impact sectors. We work with operators in the energy sector and related industries to develop be-spoke issues and crisis management frameworks that enable them to effectively identify and manage business and reputation issues, mitigate crisis, protect reputation, and secure or restore license to operate. We also help to build capacity within the organization through training, coaching and advisory services.

ORGANIZATIONAL EFFECTIVENESS

Organizations operate within the limits of the internal structures, processes and relationships established around their operations and activities. We work with growth stage and medium to large scale companies to identify, support and enhance critical processes and relationships that impact on productivity and profitability. We also work with public sector office holders to nurture productivity and a performance-oriented culture within their organizations.

STRATEGIC PLANNING

Strategic planning and implementation capability is a necessary foundation for effective business management. We frame and facilitate strategy review and planning sessions and generate best-in-class documents that enable the organization to deliver on its promises to investors, shareholders, and other stakeholders.

CHANGE COMMUNICATIONS

Communications is the foundation for effective change management. We develop tailored communications strategies, processes, structures and plans that enable change managers and business leaders to successfully deliver complex transformation programs.

PUBLIC SECTOR, POLICY & POLITICAL COMMUNICATION

Effective communication is essential for successful public sector and policy implementation and citizen engagement. At SA&A, we develop communications frameworks that enable policy makers and political leaders to identify, craft and effectively convey key messages to targeted audiences. Our plans provide a comprehensive view of the media, stakeholder, influencer, and special public landscape with specific guidance on agenda setting strategies and the appropriate context and nuance for achieving the stated objectives.

PROJECT COMMUNICATIONS & INTERFACE MANAGEMENT

Complex projects fail because of poor communications and interface management. We frame and develop functional communications and interface management plans that enable project managers and business leaders to effectively manage key stakeholder interfaces, issues, and relationships for the benefit of the project.

INTERNAL COMMUNICATIONS

Businesses and institutions that communicate effectively within their organizations tend to be more productive. Information travels seamlessly and there is shared understanding and attention to the things that are most important for productivity, profitability, and reputation management. We help medium and large-scale companies and institutions to develop a structured approach towards internal communications. We enable effective leadership communication and bridge the gap between management and employees. We help to make business and public sector leaders more visible and impactful in their roles.

SOCIAL MEDIA STRATEGY

With 32 million active social media users in Nigeria, 384 million in Africa and 4.26 billion in the world, social media conversation has become very influential in business, politics and society. We provide social media management advisory services and data-supported guidance on positioning and tactics for effective social media risk and reputation management

REPUTATION RISK MANAGEMENT

A brand is only as good as its reputation. Managing reputation risk is a core requirement for business continuity and license to operate. We have world-class expertise in managing reputation risk for medium and large-scale organizations and institutions. We help clients map and quantify their reputation risk profile and develop measures to proactively manage, repair and re-build. We also build capacity within the organizations in this regard.

ESG COMMUNICATIONS & ENGAGEMENT

The renewed attention on Environmental Social and Governance as a requirement for attracting foreign investment in certain sectors means that the receiving investments would have to be more proactive and effective in their communications in this area. We provide frameworks, strategies, and plans for a tailored and outcome-driven approach to ESG communications and stakeholder engagement for operating companies in the energy and related sectors. We also undertake ESG communications audits and develop improvement plans based on the findings and outcomes of the study.

BRAND AUDIT & REFRESH

A strong, powerful, and effective brand is critical for business, organization, and public sector success. We help private and public sector clients to strengthen their brands through comprehensive internal and external brand audits and research studies that focus on identifying improvement areas, enhancing visibility, and positioning and ensuring that the brand continues to support the strategic interest and objectives of the organization and institution.

STRATEGIC PUBLIC RELATIONS

Effective public relations management is a critical success factor for business, political and public sector leaders. We help to create a customized public relations management framework that enables business and public sector leaders to effectively manage relationships with key segments of the public.

CONTACT US

Give us a call

+234 (0) 1 271 9175

Drop us an email

info@solaabuluassociates.com

Schedule

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