Enrolment open for 2nd Cohort SA&A Brand Strategy & Marketing Communications Course
August 1, 2024: Sola Abulu & Associates (SA&A) has announced that enrolment is now open and ongoing for the 2nd cohort of the SA&A CPDSO-Accredited Brand Strategy & Marketing Communications Course scheduled to hold online on August 29, 2024 from 9AM – 4PM WAT.
The Course is designed for practitioners, consultants, business owners, entrepreneurs digital marketers and working professionals with the desire to learn, re-learn and/or upskill their knowledge of how to develop an effective Brand, and communicate effectively with the market and other targeted audiences in pursuit of desired objectives.
According to Sola Abulu, Course Facilitator and Principal Consultant,
Creating a brand is much more than just designing a logo. It’s about creating something that people can buy into either as a product, service, initiative, belief or idea. People do not buy into a brand. They buy into a story. The course is designed for practioners, leaders and professionals who would like to have a detailed understanding of how to develop a new brand or refresh an existing one. Or how to differentiate their brand in the market place and communicate better with targeted audiences.
We take participants through a 6 step framework on how to develop a new BRAND, and set it up for success, using a time-tested method we have used successfully with many of our clients. We also provide a good grounding for digital marketers who may not fully understand how brand communications intersects with marketing communications.
There are 4 modules in the course focusing the Brand Strategy Framework and development process, the fundamentals of marketing communications, understanding how to integrate both for maximum results and then knowing how to track and measure the impact of your Brand Strategy and marketing communications.
Benefits of the course include:
- A CPDSO-Accredited Course Completion Certificate
- 6 CPD learning points that can be added to your training requirements for certification as required
- Option for post-course Group coaching on request of the cohort
Early bird discounts are ongoing until August 15, 2024.
Click the link to register: https://www.solaabuluassociates.com/signup-interest/