What is the importance of reputation?
Reputation embodies a brand’s performance, behaviour and how they come across to the public, (their audience, consumers, stakeholders and investors). It is […]
What is an acceptable tone and approach in Political Communications?
What is Political Communication? Political communication can be described as the process by which information, ideas and narratives around politics are transmitted […]
What is the Importance of Ethics in Political Communications
Political communications is the “the process by which political leaders, officials and opinion leaders communicate and engage with citizens and stakeholders for […]
What is the value of communications in change management?
Businesses/organizations experience change as a constant in different forms and communications is at the heart of change management. A lot of business […]
Citizen-Centric Communications in the African Public Sector?
Every communication done whether in the political sector, public-policy, business world or even corporate organizations, is done for an audience. Citizen-centric communications […]
Political Crisis Communication
Political crisis communications is as important as crisis communications in the business world, development sector or organizational context. However, the context of […]
Internal Communications Myths and Facts
To know what the existing myths and facts are in internal communications, it is important that we clearly define what the concept […]
What is the difference between strategic communications and propaganda?
Strategic communications has to do with information versus understanding and outcome. For any communications effort to be described as strategic, it has […]
What is the importance of audience-centric communications?
For a communications effort to be described as strategic, it must be purposeful and achieve the exact meaning the speaker or writer […]
Why is internal communications important?
There is a widespread lack of awareness about how purposefully executed internal communication can be a potential game changer for any organization. […]