4th Cohort of SA&A Strategic Communications Course successfully concluded on September 26, 2024
September 26, 2024: The 4th Cohort of the flagship Strategic Communications Course hosted by Sola Abulu & Associates (SA&A) was successfully concluded […]
Enrolment Open for 2nd Cohort of SA&A Issues, Crisis & Reputation Management Course on October 31, 2024
September 27, 2024: Enrolment is now open for the 2nd Cohort of the Sola Abulu & Associates (SA&A) CPD Standards Office – […]
What is the Practice of Strategic Communication?
Firstly, it should be clear that strategic communications practice is not public relations (PR). According to Sola Abulu, PR focuses on stakeholders, […]
Is strategic communications a theory?
Strategic communications is a theory called the strategic management of communications. Many people who practice strategic communications are yet to realise that […]
Why is internal communications important?
There is a widespread lack of awareness about how purposefully executed internal communication can be a potential game changer for any organization. […]
What is the importance of strategic communications to leaders?
The concept of strategic communication emphasizes the need to be purposeful and intentional about how you communicate. It is a management approach […]
Enrolment open for 4th Cohort of SA&A Strategic Communications Course on September 26, 2024
August 30, 2024 – Sola Abulu & Associates (SA&A) has announced that enrolment is now open for the 4th cohort of its […]
How to Measure the impact of brand and marketing communication
The impact of brand and marketing communication is seen in the results it achieves for the brand. Before a communication activity is […]
8 Common Branding Mistakes to Avoid
A brand strategy is very important in growing a business. This article explores common branding mistakes both personal and corporate brands make […]
What is the difference between brand and marketing communications?
Brand communications is focused on building a relationship with the brand’s audience while marketing communications is more focused on supporting the purchase […]