SA&A Announces successful completion of 1st Cohort of Brand Strategy & Marketing Communications Course
March 28, 2024 – Sola Abulu & Associates is pleased to announce the successful completion of the 1st Cohort of its flagship CPDSO-Accredited course on Brand Strategy & Marketing Communications. The course took place on Thursday, March 28, 2024 online via ZOOM and was facilitated by Principal Consultant, Sola Abulu. The course was attended by 10 participants from within Nigeria and Zambia cutting across commercial and non-profit sectors i.e. energy, NGO, marketing, consulting etc.
According to Sola,
“It is amazing to see these course come to life. They are a culmination of a lifetime of experienced learning and 3 years of research and study to put the course curriculum together. The focus of the courses were determined based on the gaps that I have seen in the market in terms of areas where there is not enough training and competence development to communications professionals operating in the field. In this course, we focus on the strategic side of things i.e. Brand and Marketing Communications Strategy. Feedback from the participants was very positive. The module on Brand Strategy was by far the most popular because it talked about brand development on a structural and strategic level with a link to the business and strategic outcomes in a way that many had not been aware of before the course.”
SA&A courses are intended to provide world class standard-level training to Nigerian and African professionals, leaders and their businesses and organizations in a way that is relevant to their context and enables them to enhance their delivery capability and efficiency within their sector and market. The training arm of the firm also runs 4 other accredited courses. To register interest in any of these courses, SIGN UP HERE. For details on the training schedule, for the year, click SA&A COURSE BROCHURE
Sola Abulu & Associates is a strategy and communications training and consulting firm focused on helping businesses and brands to achieve their desired objectives through strategic communications, organizational effectiveness and reputation risk management.